Sonoma Raceway: NASCAR Trailer
Client: Sonoma Raceway; Directors of Photgraphy: Pete Fuszard and Josh Hittleman; Producer: Sean Karlin; Editor: Jenn Rubin; Assistant Editor: Woody Griffin
"First Chair"
Client: NorCal Toyota; Agency: Hoffman-Lewis; Director: Rob Bagot; DP (1st unit): Norman Bonney; Director/DP (2nd unit/ aerials): Jerry Dugan; Producers: Lisa Sechser & Tony Welch
"Mountain Calling"
Client: NorCal Toyota; Agency: Hoffman-Lewis; Director: Rob Bagot; DP (1st unit): Norman Bonney; Director/DP (2nd unit/ aerials): Jerry Dugan; Creative Services Producer: Tony Welch
"Don't Do It"
Client: NorCal Toyota; Agency: Hoffman-Lewis; Director: Rob Bagot; DP: Norman Bonney; Creative Services Producer: Tony Welch; Line Producer: Lisa Sechser
"Team Gleason" PSA
Client: Team Gleason
"Little Doggies"
Client: NorCal Toyota; Agency: Hoffman-Lewis; Director: Rob Bagot; DP: Norman Bonney
"How It Works" BCM
Client: (x)Matters; Creative: Beyond Pix Studios; Director: Tony Welch; DP: Dave Scardina
"FIFA 2013"
Client: EA Sports; Creative: Beyond Pix Studios; Director: Tony Welch; DP: Josh Hittleman
“Off the Air” Skit
Client: NATAS; Director/Writer: Sean Karlin; GFX: Jim Darski
"Meals with Love"
Client: Project Open Hand; Creative: Beyond Pix Studios; Director/DP: Josh Hittleman
"If I Were President"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: Sharon Krinsky; DP: Norman Bonney
"Steve and Tom"
Client: Paypal; Agency: Publicis Modem; Director: Ward Evans/Sausage Films; DP: Norman Bonney
"Targeting"
Client: Yahoo!; Creative: Beyond Pix Studios; Director: Tony Welch; DP: Patrick Wong; GFX: Kai Yu
"Think Outside the Oval"
Client: Infineon Raceway/ NASCAR; Creative: Beyond Pix Studios; Director: Josh Hittleman; DP: Pete Fuszard
"Behind the Mask: Buster Posey"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: Sharon Krinsky; DP: Norman Bonney
"More Real"
Client: SITE Santa Fe; Production Company: New Film Administration; Director: Jonn Herschend; DP: Josh Hittleman
"Social Media"
Client: eBay; DP: Patrick Wong
"Charlie Rose with Marissa Mayer"
Client: PBS; Technical Director: Sean Karlin; Sound Engineer: Ben Morse; Location: Shot entirely in Studio D at Beyond Pix Studios, 950 Battery Street, San Francisco
"More Than A Number"
Client: Yahoo!; Creative: Beyond Pix Studios; Director: Tony Welch; DP: Patrick Wong; GFX: Kai Yu
"Hatchet Ridge"
Client: Pattern Energy; Agency: Rich Pageant; Director: Jeremy Fortes; DP: Sean Karlin
"Creative Canvas"
Client: Yahoo!; Creative: Beyond Pix Studios; Director: Josh Hittleman; GFX: Kai Yu
"Mobile App"
Client: Lyris; GFX: Jim Darski
"Construction Timelapse"
Client: Packard Foundation
"Leslie & Chuck"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: Sharon Krinsky; DP: Norman Bonney; 2nd Unit DP: Pete Fuszard; Camera Operator: Patrick Wong
"Push Your Worries Away"
Client: Conceptus; Product: Essure; Agency: Loomis Group; Director: Jane Selle Morgan; DP: Mark Mervis
"Meals with Love"
Client: Project Open Hand; Creative: Beyond Pix Studios; Director/DP: Josh Hittleman
"Prius Cabbie"
Client: NorCal Toyota; Agency: Hoffman/ Lewis; Director: Sharon Krinsky; DP: Norman Bonney
"Touch and Fly"
Client: Hewlett-Packard; Creative: Beyond Pix Studios; Director: Sean Karlin; DP: Pete Fuszard.
"Car Wash"
Client/Creative: Starz Entertainment; Director: Scott Harris; DP: Pete Fuszard
"Tourists"
Client: SanDisk; Agency: Loomis; Creative: Beyond Pix Studios; Director: Jane Selle Morgan; DP: Norman Bonney
"The Other California"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: James Cabral; DP: Norman Bonney; 2nd Camera: Josh Hittleman/Bevan Bell
"Think Outside the Oval"
Client: Infineon Raceway/ NASCAR; Creative: Beyond Pix Studios; Director: Josh Hittleman; DP: Pete Fuszard
"AMA Moto Jam"
Client: Infineon Raceway; Creative: Beyond Pix Studio; Director: Josh Hittleman; DP: Pete Fuszard
"If I Were President"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: Sharon Krinsky; DP: Norman Bonney
"Walls/Anthem"
Client: Kelly-Moore Paints; Agency: Loomis Group; Director: Craig Renniel DP: Norman Bonney
"Cougar"
Client: Bay Area Bicycle Coalition; Creative: Beyond Pix Studios; Director: Regina Rivard; DP: Tony Welch
Yahoo! Advertising Solutions "More Than a Number"
Client: Yahoo!; Creative: Beyond Pix Studios; Director: Tony Welch; GFX Kai Yu
Yahoo! Advertising Solutions "Targeting"
Client: Yahoo!; Creative: Beyond Pix Studios; Director: Tony Welch; DP: Patrick Wong; GFX: Kai Yu
Yahoo! Advertising Solutions "Creative Canvas"
Client: Yahoo!; Creative: Beyond Pix Studios: Director: Josh Hittleman; GFX: Kai Yu
Behind the Mask: Buster Posey "The Leg"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: Sharon Krinsky; DP: Norman Bonney
Behind the Mask: Buster Posey "Spring Training"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: Sharon Krinsky; DP: Norman Bonney
Behind the Mask: Buster Posey "Kids"
Client: NorCal Toyota; Agency: Hoffman/Lewis; Director: Sharon Krinsky; DP: Norman Bonney
Yahoo! Advertising Solutions "Futurist: Seth Godin"
Client: Yahoo; Director: Tony Welch
Yahoo! Advertising Solutions "Futurist: Steve Swasey"
Client: Yahoo!; DP: Patrick Wong
Yahoo! Advertising Solutions "Futurist: Jeff Hayzlett"
Client: Yahoo; DP: David Scardina
HP.com: "Know Your PC" Series "Photos" Tutorial
Client: Hewlett-Packard
HP.com: "Know Your PC" Series "Wireless Access" Tutorial
Client: Hewlett-Packard
MoneyTrack with Pam Krueger "PBS Season 3 Promo"
Client: NETworth Television Productions; GFX: Jim Darski
HP.com: "Workbench" Series "Secure Data Disks" Tutorial
Client: Hewlett-Packard; Director/DP: Josh Hittleman
Yahoo! "Good Geeks" Webisodes "Pilot Trailer"
Client: Yahoo; DP: Sean Karlin
Packard Construction Timelapse
To Celebrate Life 2012
"Yes" TV Campaign
Nescafé and Vitality
NATAS Emmy Awards
"Trust" Campaign
Dental Webcast
Employee Profiles
Silicon Valley Rocks
Designology
www.goodideagal.com
Skincare Direct Marketing
New Media Support Products
Broadcast Advertising
Challenge
Prior to 2009, Infineon Raceway had worked with several traditional advertising agencies to produce broadcast television spots promoting their annual races and cornerstone events. Increasingly, Infineon felt that these spots failed to appeal to their target audiences. The track's marketing department began searching for a new partner – a company with a comprehensive approach.
This partner would need to be responsive to input, nimble enough to make short-notice changes – producing promotional spots in days rather than weeks – and creative enough to develop compelling content that could speak to both diehard and casual race fans. For years, Beyond Pix Studios had been producing B-roll for the Raceway. Based on the satisfaction of this relationship, Infineon Raceway's vice president of marketing John Cardinale approached Beyond Pix Studios with the task of producing a 12 spot campaign to promote the raceway's 4 major events.
Execution
The Infineon Raceway campaign demanded a wide variety of disciplines, so Beyond Pix Studios tapped into nearly all its departments -- Creative Services, Interactive Media, Production and Post. Working with the project's producer Josh Hittleman, Beyond Pix Creative Services developed an overarching theme which focused on the thrilling experience of a day at the track. The individual spots would feature the unique highlights of the different racing events in a way that appealed to each event's distinct fan base.
Working with existing footage from the 2008 racing season, Post-Production department's Regina Rivard created the spots, while Interactive Media encoded the files for digital delivery. As the 2009 season progressed, team drivers would periodically agree to appear in person at the track during promotional events -- in these cases, IInfineon Raceway needed a spot created on short notice. Beyond Pix Studios usually turned the last minute spots around in 5-7 days.
Meanwhile, the Beyond Pix Production department worked with acclaimed director of photography Peter Fuszard to capture the action at the track in full HD, shooting on Sony Varicam and RED ONE cameras. This footage was used for publicity and promotional events at the track and showcased during Infineon Raceway's 2010 broadcast campaign - their first HD campaign ever, which was also handled entirely by Beyond Pix Studios. The studio has continued to shoot for the 2011 and 2012 seasons and we're revving up for 2013.
The Turning Point TV Story
America’s Wine: The Legacy of Prohibition
The Charlie Rose Show
Challenge
Since 1992 Beyond Pix has served as a resource for broadcast news networks including PBS, CNBC and Bloomberg TV. Our Broadcast Center has provided multiple live broadcast studios, as well as ENG and live multi-camera field production services.
On Thursday, February 27th, 2009, Beyond Pix was contacted by Aaron Clar, a staff producer for Charlie Rose's interview show. Clar requested a three-camera live-switched program originating in San Francisco and feeding back, by fiber line, to New York for later broadcast. The Beyond Pix set pieces, lighting, and camera placement had to match the regular Manhattan studio --- and be ready to roll by 1:30 PM the next day.
Execution Broadcast Center Manager Albert Leung quickly assembled a team to put the show together. The booking was firmed up at 9 AM the next morning –the day of the show’s taping. Under the supervision of staff technical director Sean Karlin and staff studio engineer Ben Morse, the team designed and lit the set, positioned the cameras, prepped show title graphics – and the show was ready to go, all within five hours.
At 3:00 PM, Charlie Rose sat down to engage guest Marissa Mayer, Vice President of Search Product and User Experience at Google, in a fascinating discussion about the future of on-line commerce, the current economy and the history of Google. Beyond Pix made it possible for Charlie and his guest to have the same great conversation whether here in San Francisco or at home in New York.
The Power of Brand
“Life Moves - Take More Video” Campaign
Challenge
Since its founding in 1988, SanDisk has grown to become the world's largest supplier of flash memory data storage products. In 2009, SanDisk hired marketing agency Loomis Group/San Francisco to create a marketing campaign for their online video storage products.
Loomis Group’s campaign, “Life Moves - Take More Video”, consisted of three 30-second commercials showing consumers how to get more fun out of their cameras using point and shoot video (while promoting the SanDisk brand). Through an invitation RFP process, Loomis Group selected Beyond Pix Studios shoot and edit the commercials.
Execution
The Beyond Pix Studios Creative Services Group, headed by Tony Welch, supervised all casting of union talent and extras, searched for and secured locations and related permits, acquired props and wardrobe, and created the motion graphics design and HD post-production. For this project, Beyond Pix Studios brought together Los Angeles-based commercial director Jane Selle Morgan and Bay Area director of photography Norman Bonney.
The team shot with multiple HD cameras including the 4:4:4 SONY F-23. Beyond Pix Editorial delivered the three spots both as a high definition (1080P) cinema quality campaign to run in movie theaters around the U.S., and as a campaign of web spots running on various websites across the Internet. The Beyond Pix Studios brought Loomis’ concept to fruition.
Building Dashboard
Challenge
In 2009, Lucid Design Group was about to introduce their Building Dashboard Starter, the first out-of-the-box scalable solution for monitoring and displaying building resource use in real time. Not only would they need to introduce what Lucid Design Group did, they also had to explain how the revolutionary Building Dashboard Starter performed and what options were available to users beyond the initial program. How could they accomplish this in an accessible, cogent way?
They decided a video on their homepage was the way to go. With less than two weeks to prepare, Kate Gerwe, Chief Operating Officer at Lucid, placed a call to Beyond Pix. Having worked with Beyond Pix in the past with a previous employer, she knew they could deliver the project from concept to completion despite the urgent timeline. Kate placed a call to the Creative Services department and Beyond Pix hit the ground running.
Execution
The initial call informed Beyond Pix of the project objectives – which included a presentation by one of the company’s founders. Within three days of receiving Kate’s call, producer Ray Santiago conducted an interview with Lucid’s CEO Michael Murray in Beyond Pix’s Studio, while guiding the on-camera performance.The Creative Services Team designed the animated graphics and screen captures of the website for the Assisting Post-Production Team to blend with the raw footage of the interview.
The end result was a polished web presentation. The Interactive Media Department worked with Lucid’s website technicians to create an embedded video player for an altogether seamless integration. The project workflow was efficient, effective and completed within deadline and well within the budget.
"USB Everywhere" Campaign
Satellite Media Tours
www.mikeroweworks.com
Pixar "Cars" Campaign
MoneyTrack: The Series
Financial Analyst Day
Challenge
Almost ten years ago, eBay hosted its first Analyst Day – an opportunity for financial analysts nationwide to get an inside view of eBay’s financial strengths. To break up the potential monotony of these important presentations, eBay also wanted to share entertaining videos illustrating eBay Inc.’s world of diverse community. eBay Inc. had a list of companies and individuals to feature in video segments of about three minutes.
They needed a company that could provide one interviewer who could be on location. This producer had to be able to fly to various locations, work with onsite crews, design sets, perfect lighting, and shoot B-roll footage. Most importantly, he had to emotionally connect with the individuals, gleaning from them the essence of eBay’s influence on their lives and on their businesses. Each segment had to feel seamless with the others, but also be able to stand alone.
Execution
Ray Santiago, owner of Beyond Pix Studios, has been the director of every Analyst Day video production that eBay has ever held. Ray and his crew have flown to up to eight different locations for one Analyst Day project, even traveling as far as the United Kingdom and Korea.
His in-depth interview process bring the stories of eBay, Inc. community users to life, from the Arkansas family who went from their last quarter to building a successful art print eBay store, to the man in the UK who uses Skype as way to stay in touch with long distance family. Beyond Pix Studios has provided eBay an effective, emotionally charged way to communicate to financial analysts the strength of eBay’s community, as well as the diversification of it’s companies.









